Google my business is a kind of tool which is used by business people to appear on search engines if something related to their business is searched by any searcher. This tool helps business people to increase their business. We will discuss google my business, its needs, and how you can list your business in the google my business, and also how it is useful in SEO.
Google my business
Definition: Google my business is a tool by which you can make your presence on google. This is the type of platform in which you can list your website or your business profile on a dashboard provided by Google.
In Google, my business dashboard you can share your social media accounts information, phone number, etc. By it, anyone can search your location via google maps.
Need of google my business:
There is a tremendous use of google my business in today’s world because nowadays everyone is online and customer-first use to search about their need in search engine and Google is on the best search engine where most of the people search for anything so if you have an account in google my business then it will show your presence in a dashboard which helps the customer to go to your website or to see your location or phone number with ease.
In today’s world, the competition level is very high so making an account on google my business helps you to compete with many other competitors and helps to reduce the friction of the competition.
How to list on google my account step by step process
You need to sync your google account with a google search and then take the following step:
1.First, go to google.com/business.
2.Click on manage now then google my business dashboard appear
3.In this step add location by adding a single location or import location option.
4.If you click on add single location(you can choose import location option also) then type the unique name of your business, then click next
5. In this step you can choose your location or you can skip this step.
6. In this step you type your location then click next.
8. In this step choose that if you want to serve your customer outside this location or not, yes or no is there.
9. If you choose yes in the above step then choose town (towns) and city(cities) where you can serve outside your location, multiple locations can be chosen, click next
10. Search for the category for your business and choose the best category which fits your business. More categories can be added later, click next
11. Now choose that contact detail which you want to show to your customer e.g. phone number, website, etc. click next
12.you will see Finish click on it.
After clicking on the finish you can type your name on the given option (this is for your verification) so that google can confirm the location by sending code on your location which you have to put on this dashboard to confirm your location.
This is necessary so that google can verify that your location is genuine, you can skip this step for some time and finish your google my business dashboard.
13.After skipping this you will come to your dashboard in which you can see your dashboard is 50% complete. You can now complete your listing, you can add hours, description, and logo.
In the menu option you can put URL etc. and add your category from the info option(information option) you can add many things from here and here only you will get an option of writing your business description up to 170 characters.
After that you can choose special hours, here you can choose many options and facilities provided by you, and much more.
After doing this, complete your verification by putting the code on your google my business account. The code is sent by Google to your address by a postcard that’s it, your google my business account is ready to use after verification.
After your verification, you can use your messaging option and can exchange messages with your customers.
Is google my business is good for SEO.
It is good for search engine optimization, especially for local SEO because by using google my business, a chance to appear in the first page of google search engine increases especially if any searcher searches for the local result of anything, for example, if you have any vegetarian restaurant then and if any searcher searches best vegetarian restaurant near me then, if you have an account on google my business for your restaurant then there is more chance that your restaurant will appear on the first page of search engine.
So we can say that it helps in SEO.
Conclusion: In the above article I discussed google my business, why you need it, how to list your business in it step by step, and why it is good for SEO. I hope you have understood all the things discussed in the above article.
